JULIETTE MORRIS NAMED EXECUTIVE VICE PRESIDENT, PARTNER MARKETING & COMMUNICATIONS FOR NBCUNIVERSAL CONTENT DISTRIBUTION
ENGLEWOOD CLIFFS, NJ – October 24, 2012 – NBCUniversal has named Juliette Morris, Executive Vice President, Partner Marketing & Communications, NBCUniversal Content Distribution. Effective immediately, Morris will oversee partner marketing, communications, field sales, local ad sales, research and the integration of marketing business strategy for NBCUniversal’s impressive portfolio of cable networks with distribution partners.
NBCUniversal’s content portfolio consists of top-rated cable networks including USA, Bravo Media, cloo, Chiller, CNBC, E!, G4, MSNBC, mun2, NBC Sports Network, Oxygen Media, Sprout, Style Media, Syfy, The Golf Channel - and the network-owned NBC and Telemundo stations, Olympic content on cable and broadband, and On Demand and set top box content. Morris will report to E. McRae “Mac” Budill, who was recently named President of TV Networks Distribution, NBCUniversal Content Distribution.
“We are pleased to welcome Juliette,” said Matt Bond, Executive Vice President, Content Distribution, NBCUniversal, in making the announcement. “Juliette has a peerless reputation, and has proven herself as one of the top marketing executives in the cable television industry. She will be an integral part of the team who will oversee partner marketing and communications strategy to help us demonstrate the enormous value of NBCUniversal’s cable portfolio to our distribution partners.”
Morris’ expansive marketing background includes seven years with Viacom, where she provided strategic leadership over multi-platform B2B and B2C marketing initiatives designed to drive revenue, grow brands, and increase ratings. In her most recent position as SVP Partner Marketing, Creative Services and Special Events, her oversight included leading the Partner Marketing Group’s affiliate marketing and local ad sales efforts for brands including MTV, VH1, Nickelodeon, Comedy Central, BET and EPIX. In addition, she oversaw the Special Events and Creative Services division for parent company Viacom, and served as the Vice Chair of the Viacom Marketing Council.
Prior to Viacom, Morris spent seven years at HBO, holding several positions across HBO and Cinemax in marketing and brand development where she was responsible for subscriber marketing efforts for distribution partners and oversaw the company’s print creative services department. Earlier in her career, she held roles with advertising agencies including DDB Needham where she managed the marketing campaign for Weight Watchers and Saatchi & Saatchi where she managed the marketing campaign for Procter & Gamble Ivory soap.
Morris graduated from George Washington University with a B.A. in Psychology. She resides in New York City.
About NBCUniversal Content Distribution
Content Distribution is a division of NBCUniversal, one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Content Distribution drives the North American distribution of NBCUniversal’s multi-billion dollar television and film content portfolio to all multichannel video programming distributors (MVPDs), the Internet, wireless devices and emerging platforms. A key revenue-generator, the division oversees the distribution of the Olympics on cable and retransmission consent for NBC and Telemundo owned stations and leads the content strategy and development for offerings that include video-on-demand (VOD), electronic-sell-through (EST), interactive television, and wireless products and services (WAP, SMS).